FREEPHONE 0800 888 6195   Contact Us

Avanti Travel Insurance blog

16 Jul

Tourists flock to Puglia

The region of Puglia in Italy is proving an even stronger hit with tourists than usual, with the first four months of the year continuing to support the strong trend that the area has witnessed in the past decade.

Italian region of Puglia is continuing its popularity streak with foreign tourists

Italian region of Puglia is continuing its popularity streak with foreign tourists

According to a press release published by the Puglia commissioner Ms Silvia Godelli, numbers of domestic tourists appear to be on the rise, although the region is proving particularly popular with international arrivals.

Over the first four months of 2014, arrivals rose by three per cent, while overseas visitors skyrocketed by ten per cent, compared to the same period last year. Figures for the month of January proved particularly strong on its own, with an increase of seven per cent.

April also saw an influx of travellers – 12 per cent – as people travelled from all over Europe to enjoy the Easter festivities.

Mr. Giancarlo Piccirillo, general manager of Pugliapromotion, a tourist website designed to entice visitors to the region, was among those pleased with the results. “The given figures are excellent and accurate,” he commented.

Despite a need to save money existing all over Europe since the start of the recession in 2007, Puglia has reportedly benefited, as international travellers from the continent are continuing to holiday, but choosing short-haul destinations.

International arrivals from France, Belgium and Spain saw increases of between five and ten per cent, while American and Russian markets also saw similar rises.

The region’s excellent reputation in art, culture, cuisine, wine and nature continue to draw tourists from all over the world.

Italy has long been considered an excellent tourist destination, with unique cities such as Rome, Naples, Venice and Florence proving particularly popular for visitors.

Wherever you choose to travel this year, however, make sure you book adequate travel insurance to cover any unexpected hiccups that might crop up during your break.