Chengdu popular for international fairs
If you’ve travelled to the city of Chengdu in the Sichuan province of Southwest China in the past year, it was likely to attend a large-scale international convention or exhibition.
This is according to new data released by the city’s Bureau of Statistics, which indicated the metropolis hosted 502 of these events throughout 2013, making it a favourite location for those who wanted to bring a lot of people together with a shared interest or purpose.
The figures represent an increase of 46 events or 10.1 per cent from a year earlier, demonstrating that the city is fast making a name for itself as the event capital of the world.
Among the conferences, exhibitions and conventions that helped Chengdu attain this title, the Fortune Global Forum was a particularly prestigious occurrence, in itself prompting the local municipal government to release a new set of guidelines, entitled Interim Provisions on Strengthening Convention and Exhibition Management Services and Promoting Industry Development.
It was noted that the plethora of events last year brought an extraordinary large sum of money into the city, with 6.05 billion yuan generated – up more than 20 per cent on last year’s figures.
This is nothing compared to the amount of cash that was invested at these conventions, with multinationals and Global 500 companies signing contracts to the total value of 112 billion yuan with in Chengdu.
Growth throughout the city’s convention and exhibition industry is only expected to continue throughout 2014, with the Chengdu Municipal Bureau of Exposition claiming that it will host a number of prominent Chinese and international events in the first six months.
Among those lined up are the 15th Western China International Fair, the Michelin Challenge Bibendum, the 2014 World Robotics Industry Innovation Conference and the 9th EU-China Business & Technology Cooperation Fair.